The Pitch Coach
The Pitch Coach
As the pitch coach for the Irish TV programme ‘Dragons’ Den’, Catherine Moonan has coached more than 500 contestants, helping them to gain over €4 million in investment. In this practical and informative book, she provides all the skills and techniques you need to pitch yourself, your idea or your business.
In the book, Catherine interviews a wide range of industry experts on pitching, presenting, interviewing and public speaking. She combines their tips and advice with her own experience of training and coaching in effective communication and presentation skills since 2002.
This book is ideal for anyone who needs to speak in public, especially anyone with a fear of public speaking – whether they’re presenting themselves at a job or media interview, pitching their start-up business, presenting an idea to their CEO or delivering a speech at an important event. It will guide you, step-by-step, from a blank canvas to a positive end result.
Praise for The Pitch Coach and Catherine Moonan
'The Pitch Coach is a practical guide to understanding and delivering a solid pitch...written by someone with enormous experience, tailored to a variety of potential ‘pitchers’.'—Richard Curran
'In person [Catherine] has a calm presence, speaking in a measured, almost hypnotic manner that must work wonders on the frayed nerves of candidates.'—The Sunday Independent
‘I had the pleasure of working with Catherine on Dragons' Den, and I know that the contestants really valued her pitch coaching. She eased their nerves beforehand and gave them the confidence to tell their unique story in an engaging manner.’—Norah Casey, CEO Harmonia
'Catherine is a true professional and knows her subject inside out.’—Bobby Kerr, Chairman Insomnia Coffee Company
'Public speaking is all about practice. This book teaches you to be confident...I recommend it to everybody, particularly my favourite group of people in Dublin, the startups".'—Niamh Bushnell, Dublin Commissioner for Startups
‘Catherine cuts through the jargon to simplify the message and ensure it comes across clearly to the audience.’—Ollie Fegan, Co-Founder of UsherU
'This will be a useful book for many people...there are numerous great insights from interviews with lots of interesting people with very relevant experience.'—Simon Cocking, Irish Tech News
About the Author
Catherine Moonan set up Communication Matters in 2002 to provide training and coaching in communication and presentation skills. Since then, she has trained individuals and corporate groups within a wide range of business sectors. Catherine has coached entrepreneurs and graduates on many of Ireland’s start-up programmes, including UCD’s Innovation Academy, DCU’s Ryan Academy, DIT’s Hothouse Programme and nine New Frontiers programmes in the Institutes of Technology around Ireland. She was the pitch coach for the finalists of Ireland’s Best Young Entrepreneur 2014 and 2015. Catherine’s website is www.pitchcoach.ie.