Brand New Retro

BNR-Web.jpg
BNR-Web.jpg

Brand New Retro

29.99

'a magic-carpet ride back over the flotsam of Ireland’s cultural life of the 1960s to 1980s. A real page-turner’
—Irish Examiner

'A visual blast from Ireland's psychedelic past. Stunning'
—Irish Independent

 'an assembly of small Irish wonders'
—Sunday Business Post

With this stunning collection of over 700 retro adverts, photos and articles, sourced from over 50 different magazine titles, Brand New Retro takes a captivating look back at Ireland’s vintage pop culture and advertising from the 1960s to the 1990s. The content is a visual feast, and uniquely Irish, covering fashion, music, brands and sport.
It features the best of the author’s award-winning website, brandnewretro.ie. Since 2011, the site, founded by Brian McMahon, has digitised thousands of iconic images, articles and adverts from an expanding chronicle of vintage magazines and other publications. The result is a fantastic document of Irish life, a smorgasbord of images that embody iconic Irish pop culture.

Brian McMahon is creator and curator of the award-winning website brandnewretro.ie. He has been creating fanzines, DJing and performing with bands since 1978. He is a former member of The Scheme, who supported U2 at the Dandelion Market in 1979 and was a DJ with Dublin’s Jazz FM  in the 1990s.
Joe Collins collaborated with Brian on the book. He is a graphic designer, and is currently Senior Designer in CawleyNea TBWA Advertising. Joe has created award-winning projects, recognised by IDI, ICAD and Epica.

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